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Insights on product decision-making from the Crosshatch team.

May 19, 2026

Every half-baked feature you launch becomes your customer’s problem.

AI-assisted development has compressed feature release timelines that used to be measured in two-week sprints into days or even hours. That introduces opportunity and also risk. The problem is that what’s accelerating alongside release cycles is the number of under-examined features in production. The story I'm hearing from technology leaders right now goes something like this: An engineer runs out of queued work, listens to some customer calls on Gong, and releases a batch of requested feature

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